Avoid downloading third-party apps to scan QR codes.
Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...
What is a QR code? A QR code (short for Quick Response code) is a two-dimensional barcode that can be read by your smartphone camera. QR codes provide quick access to product information, promotions ...
Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value. Brands must ...