The term localization for many retail professionals and marketers is closely linked to advertising localization — serving culturally appropriate advertising to key regional segments. However, in the ...

Salvador Ordorica is the CEO of The Spanish Group LLC, a first-class international translation service that translates over 90 languages. Customers expect a lot from a company, especially when the ...

Localization is a term coined in the mid-1990s to describe the process of adapting computer programs to different languages and regions and to technical specifications that vary from place to place.

Monolinguists wanting to communicate with the global masses have never had it so easy. Trusty old Google Translate can convert the content of images, audio, and entire websites across hundreds of ...