A code error caused the reached conversions metric to be undercounted for conversion lift tests conducted on Facebook by several thousand advertisers between Aug. 15 ...

Improving your website conversion rate is something everyone should be constantly working on. Obviously, lots of people in our industry bang on about the importance of A/B split testing and ...

Conversion Doubler testing software is easy to use and available free for online businesses. Salt Lake City, Utah Conversion Doubler is an easy-to-use A/B Split and Multivariate Testing Software using ...

In my almost twenty years of online marketing, I’ve rarely seen a report showing the average worldwide visitor traffic most sites receive on a monthly basis. Truth be told, around 95% of all websites ...

If you want to increase sales of your product online, consider using tried and true tactics from brick and mortar retail stores. When you walk into any store, the entire layout is designed to help you ...

Conversion testing has long been a buzzword among marketing agency’s, however so few are actually using modern, up to date techniques. So to ensure that you get the most from your conversion ...

A/B-testing should help you get better results—not waste your budget. But without structure or a clear hypothesis, it often becomes a series of tests of random changes. The key is to focus on the ...